Microsoft Dynamics 365 for Marketing

It is a marketing-automation application that helps your team to work productively from virtually anywhere, anytime, and turn prospects into business relationships:

• Multi-channel campaigns- attract the right prospects and nurture leads from email marketing, web landing pages, webinars, phone calls, and events
  • Generate leads across multiple channels

• Lead management- prioritize leads ready for sales engagement with multiple lead scoring models and sales readiness grades
  • Nurture leads with personalized experiences

• Sales and marketing alignment- share one source of information about contacts, leads, and customers to deliver consistent results across the buyer’s journey
  • Connect your teams to close more deals

• Marketing analytics- use dashboards and reports to track the performance of marketing initiatives, and to identify best lead sources and marketing activities
  • Increase your marketing ROI

• Event Management- help plan, execute, promote, and follow-up on webinars and in-person events
  • Organize events with ease